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How to organize products by lines, brands, models, and units

Organize the catalog to classify products and find them easily when preparing quotations.

Catalog hierarchy with product lines, brands, models, and units

Published on October 19, 2026

Lines, brands, models, and units turn a large catalog into options the team can search and quote consistently. Setting them up in advance helps prevent duplicate products and distinguish versions with different prices or terms.

Product catalog structure for lines, brands, models, and units

What each field means

FieldPurposeExample
LineGroups products into a family and can have a parent line and sublines.Software > Subscriptions
BrandIdentifies the commercial brand and can be associated with the lines where it is offered.In-house brand
ModelDistinguishes a variation and is associated with one or more brands.CRM Pro
UnitShows the quantity or period used to sell a product or service.User / month

In the quote panel, the line helps narrow the catalog; available brands can depend on the selected line, and models are filtered by brand. The unit clarifies how to interpret the quoted quantity.

Set up the catalogs in order

  1. Units: in Settings > Units, create sales units such as item, hour, user, or month. Use a consistent naming convention throughout the catalog.
  2. Lines: in Settings > Lines, create product families. Leave the parent line empty for a top-level family, or select one to create a subline. Enter the commission according to your company sales policy.
Form for adding a line and choosing a parent line
  1. Brands: in Settings > Brands, enter the name and select the lines where that brand is offered. A brand can be linked to more than one line.
Form for linking a brand to product lines
  1. Models: in Settings > Models, enter the variation and assign it to the appropriate brand or brands.
Form for adding a model under a brand
  1. When creating or editing a product, select its unit, line, and brand; add a model when applicable.
Form for adding a sales unit
Example: for a subscription, you could create the line \u201CSoftware,\u201D the subline \u201CCRM,\u201D the brand \u201CIn-house brand,\u201D the model \u201CCRM Pro,\u201D and the unit \u201Cuser / month.\u201D Each product can use that combination, so the team can find it without relying on individual naming habits.

Check the relationships in a quote

Open an opportunity and launch the quote panel. Select a line and check which brands appear; then select a brand and review its models. If an option is missing, confirm that the brand is linked to the line, the model to the brand, and the product to an active unit.