Sales Administration - Sales Glossary - Upnify
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Sales Administration


The purpose of every company is to offer a product or service; as sales increase, the company will grow in the market, hence the importance of an adequate sales administration.


Sales administration is the process by which the efforts made by the sales team are directed and the strategies to be followed to achieve the commercial objectives are defined.


Sales management must contemplate the following aspects:

  • Planning
    The objectives are set, which should be based on previous results, and the line of action to achieve them is defined.
  • Training
    In order for the sales team to constantly improve and achieve the objectives, it is necessary that they have the appropriate tools and constant updating on commercial issues.
    Upnify combines both parts, commercial training and an efficient tool to organize sales.
  • Leadership
    The person in charge of sales management must have leadership skills with the members of the sales team, motivate them, guide them and be in constant communication with them.
  • Control
    This refers to the constant monitoring of the results obtained by the sales team, as well as supervising that the action plan is properly executed.




The Sales Glossary is a compendium of all the most commonly used terminology in sales strategy. Many of the concepts listed here are used when implementing a CRM system or a digital sales funnel, no matter if they are legacy systems or an online CRM. See also our blog that deals with sales techniques, marketing and sales culture.